With the COVID-19 pandemic that menaced the world now wrapping up, economic activity has started to revive. On the other hand, in some countries around the world, wars and conflicts are still unlikely to end, Overall the environment enfolding Japan continues to demand vigilance.
No matter what changes in the environment may occur, the world of food is always the foundation of good health for people everywhere.
This year Nichiyo Co., Ltd. celebrates its 53rd year as the food-producer trading company of the Warabeya Nichiyo Group.
How has Nichiyo survived and thrived in the food industry for over half a century? By pursuing abundant and fulfilling food options from around the globe, constantly tackling fresh challenges to serve a constantly changing environment. In so doing, we provide safety, peace of mind and value-added products and services from around the world, contributing to rich and healthful diets for our customers.
Today the food industry confronts a difficult operating environment, as material costs rise and surging prices for heavy oil ratchet up transportation costs. At such times we must focus squarely on the basics, working our hardest to deliver safety, peace of mind and value-added products and services. Believing that this unstinting effort will point the way to new challenges and business opportunities, we devote ourselves to this pursuit every day.
At this juncture we welcome a new friend to the Warabeya Nichiyo Group: Kitakyu Shokuhin Co., Ltd., a leader in frozen Japanese-style desserts in which Nichiyo has purchased a stake. Going forward, all of us, including employees and directors of Kitakyu Shokuhin, will pull together and redouble our efforts to achieve still higher standards of product development, production technology and quality control. In this way we will develop and sell value-added products that will appeal to customers.
We are a food trading company that helps to bring everyday ‘good taste’ with food such as o-bento lunch boxes, o-nigiri rice balls, and sandwiches, which can be found in convenience stores. As a member of “Warabeya Nichiyo Holdings Co., Ltd.”, we as a Group produce safe, secure and high-quality products and services.
We handle a wide range of food including marine products, farm products, and livestock products, and our procurement networks extend all over the world from Asia, North America, South America, and Europe. Our main strength lies in handling marine products, procuring high quality ingredients from all over the world such as sockeye salmon (USA), cod roe (USA), cod/salmon roe (Canada), shrimp (Vietnam, India), and dried young sardines (South Korea, Indonesia).
In the case of processed food, we have one subsidiary, and we cooperate with associated companies both in Japan and abroad. As a food manufacturer trading company involved in all processes from development to quality control and production of food, we deliver high-value products.
Marine products have been our main strength since our establishment and many of those including processed goods such as salmon and fish roe, flavored fried bean curd, and chicken products are used in convenience store o-bento lunch boxes, o-nigiri rice balls, and side dishes. In addition to convenience stores, we have customers in the restaurant sector as well as supermarkets, and in recent years, we have striven to diversify and expand operations by, for example, procuring new foodstuffs such as imported fruits,exporting processed marine products produced by our group companies to countries such as America, Thailand, China and developing value-added products. We also sell products aimed at food production factories such as sanitary materials, office equipment, cooking utensils, auxiliary materials, and disaster prevention supplies. Making use of the unique knowledge held by our group companies regarding production plants, we develop products that meet on-site needs.
With our quality control department, we provide safe and secure products ranging from domestically-produced products to imported food. We also make it our responsibility to check the specifications and display labels of all products before delivering them to business partners.
We have acquired know-how by providing products to convenience stores, which are extremely strict when it comes to quality standards, and we hope to always be a company that brings safe, secure and delicious food to Japanese dining tables.
As our lifestyles diversify and the market for ready-made meals such as o-bento lunch boxes and side dishes expands, the role of food trading companies is becoming increasingly significant. In addition to securing food from our existing suppliers, we see the development of new suppliers as an important mission. While visiting foreign countries ourselves to gather the latest information, we have concentrated our efforts on developing high potential food in recent years.
For example, since the reduction in Thai shrimp due to early mortality syndrome (EMS), we have focused on Indian shrimp as a new supply source. We paved the way by instructing the production site on how to comply with Japanese standards. Other products under development are vegetables from Myanmar and processed chicken products from Thailand and Vietnam. Apart from our key o-bento lunch box and side dish products, we are also involved in procuring fruits for desserts such as Chilean strawberries and Spanish tangerines.
The ready-made meal market is being fought ruthlessly by convenience stores and mass retailers. Each company is constantly seeking new delicious flavors by renewing products in short cycles while assessing consumer needs.
Our strength lies in ‘product planning capability’ and ‘development capability’, making use of manufacturer trading company characteristics ranging from procurement to manufacturing in the ready-made meal market. Taking on board customer needs, we carry out all flows ranging from idea proposal to sample production and product commoditization, and handle sample modifications in the shortest time span possible. Another strength lies in presenting quality and safety at the initial development stage through tie-ups with subsidiaries and associated companies.
For new products, we develop our own conceived products based on research of product trends. While linking-up with internal procurement department, we endeavor to create products with high customer satisfaction by, for example, proposing ingredients that are superior from a quality and cost perspective, and these efforts have been highly praised by customers.
In recent years, manufacturers have been stepping up efforts to reduce manpower due to ballooning labor costs. In the case of fried food, for example, there have been increased requests for highly-processed products that are completed simply by applying batter and frying in the factory, and we have been responding to such requests. Products aimed at convenience stores include chilled side dishes (grilled fish, etc.) and fast food fried in the store. Mass retailer products include grilled chicken with seasoning.
One of our strengths lies in speedily developing various types of products in line with customer needs. Therefore, the majority of processed marine products can be manufactured and produced in small lots in group company factories. We are also taking on new challenges such as planning original Nichiyo consumer products aimed at supermarkets.
We handle a wide range of internally developed and existing products for sanitary materials, white garments, office equipment and cooking utensils used in food production factories. We sell to other companies’ factories, mainly through the Warabeya Nichiyo Group. As an example of an internally developed product, we have an “NI sheet”, which we co-developed with a processed film manufacturer.
This product is a sheet for trays indispensable in food production and can be folded ingeniously to allow one-touch insertion, garnering praise for greatly improving work efficiency. While grasping on-site needs, we intend to develop and sell environmentally-friendly products made from plant-derived raw materials such as polylactic acid, nanocellulose, and pure cotton.
In order to provide customers with safe and secure products, we carry out the integrated management of processes ranging from raw material and food procurement to production. Our departments sits at the helm of this quality control. Our department is manned with staff equipped with specialist knowledge and skills in areas such as food-related law, production process management, chemical analysis, and microorganism tests, and we have facilitated finely-detailed quality control systems in cooperation with our subsidiaries and suppliers.
Overseas, where overseeing such control can be difficult, we have stationed employees at sites to confirm quality personally. This became the norm in 2007 following food safety problems with foreign food products, but Nichiyo has employed a stationed employee system since 2003 when it started overseas procurement and production. The experienced guidance and management provided by our stationed employees have earned great praise from customers. Our department has a system for delivering handled products, including those manufactured by other companies, to trading partners after independently checking everything from the traceability to display of ingredients.
To ensure a high level of product quality, it is essential to share knowledge and skills with suppliers. Prior to commencing trade, we audit the factories of suppliers, where we closely check work sites and give advice on quality improvement with microorganism and temperature data analysis results.
Targeting companies that find it difficult to independently build and manage systems, we provide guidance and support from the manufacturing process development stage, and continuously support them by providing the latest information even after operations are up and running. To control the quality of procured ingredients, we visit farms to inspect agricultural products and nurseries to inspect fishery products. Starting with inspections of soil and water, we make checks to ensure that the use of chemicals and content of feed meets standards.
Disclosing traceability, as confirmed by ourselves at the production site, is praised by customers for its excellent food safety aspects. If requested, we can also visit customers to conduct on-the-spot investigations.
Our department looks over our own products and those manufactured by other companies to ensure that raw and processed food standard documents and display labels have not omitted anything and adhere with laws, and we create these documents in accordance with the format desired by customers.
We specially select soybeans grown with the good quality water of the rice-producing region of Ojiya City, Niigata Prefecture, and which can be traced to their production and distribution processes. In addition, our flavored fried tofu created with unique technology, such as a vacuum cooking method, has been praised by our customers as a “fluffy and delicious fried tofu with a nostalgic flavor”, and this is currently being used in convenience stores’ and supermarkets’ inari-zushi (sushi wrapped in fried tofu). Other products include kizami-age (shredded deep-fried tofu) and kitsune-age (deep fried tofu) which are used in kitsune-udon (wheat udon noodles topped with deep-fried tofu) and soba buckwheat noodles.
Wholly-owned by “Nichiyo Co., Ltd.”, this company develops food and foodstuffs in China. Under a cooperative system between “Warabeya Nichiyo International Co., Ltd.” and the daily manufacturer, “Beijing Want-Yang Foods LTD.”, which is a Taiwanese joint venture company, this company provides high-value food and foodstuffs. It has entered into contracts with powerful major foodstuff and food manufacturers backed with Japanese, Chinese and Thai capital to procure and provide high-quality food and foodstuffs. Its main business partner is convenience stores, and it also provides products to restaurants, mass retailers and supermarkets in China.
Since its foundation in March 1978, Kitakyu Shokuhin has focused on production and sale of Japanese desserts. Its products are not only delicious but produced with rigorous quality control as well, providing customers with delicious taste sensations and peace of mind.
Kitakyu Shokuhin’s top priority is to serve the wishes of its customers. To accomplish that mission, all employees work together as a team on production efficiency, product development and quality control.
The essence of Kitakyu Shokuhin lies in motivating workers and enhancing coordination among sections.
|NICHIYO CO., LTD.
13-15 , Tomihisa-cho, Shinjuku-ku, Tokyo
Tachikawa R&D Office:
Room A, 2F, Nichijukin Tachikawa Bldg. 2-31-15 Akebono-cho, Tachikawa-shi, Tokyo 190-0012
Beijing sales office:
Room 2002, Tower C, Ocean International Center,
60 Dongsihuanzhonglu, Chaoyang District, Beijing, China
Representative office in Vietnam:
Room 15, 7th Floor, Star Building, No. 33Ter - 33Bis,
Mac Dinh Chi Street, Da Kao Ward, District 1,
Ho Chi Minh City,Vietnam
|July 1, 1971
1. The domestic marketing and import and export of marine,
agricultural and livestockfood products,
as well as of processed foods.
2.The production and marketing of prepared dishes
and processed foods etc.
3.The marketing of food packaging materials,
and of various kinds of factory supplies.
（as of February 2023）
|The last day in February
(once a year)
President TSUNEHISA SHIRAI
Our company was established in 1971as a trading company in the Warabeya Nichiyo Group by Taro Ootomo, the founder of Warabeya Nichiyo Co., Ltd. In addition to marketing marine, agricultural and livestock products, as well as processed foods, to each company in the Warabeya Nichiyo Group, we have been broadening our markets to other food processing companies and trading companies outside the group and have achieved rapid growth. We now plan to further enrich our capabilities as a‘manufacturer and trader' and to aggressively expand our market.
|Established in Nishishinjuku, Shinjuku-ku, Tokyo (Trade name: Nichiyo Foods Co., Ltd. Capital \5,000,000)
|Capital was increased to \15,000,000
|Capital was increased to \30,000,000
|Trade name changed to Nichiyo Co.,Ltd
|Osaka Division established in Yodogawa-ku,Osaka
|Incorporated ‘Nissen Co.,Ltd’,capital set at \60,000,000
Acted as an import agent for marine machinery and tools
|Capital was increased to \90,000,000
|Head Office moved to 1-1, Ichigayahonmura-cho,Shinjuku-ku, Tokyo
|Investment (55%) in Sun Foods Yokokura Co.,Ltd. of Odaiya City,Niigata Prefecture which produces flavoured fried bean curd for Warabeya Nichiyo Co.,Ltd.
|Beijing Representative Office established in Beijing, China
|A subsidiary, Nichiyo Fresh Co.,Ltd. established in Shinjuku, Tokyo
Production commenced of salmon fillets for Warabeya Nichiyo Co.,Ltd.
|The Kushiro plant of Nichiyo Fresh Co.,Ltd. built in Kushiro City, Hokkaido
Production commenced of salmon fillets and salmon flakes
|Nagoya Division established in Chikusan-ku, Nagoya City
|Marketing in the Tokai region was consolidated at the Osaka Division and the Nagoya Division closed down
|Land and buildings were purchased in Kushiro City, Hokkaido to expand the production site of Nichiyo Fresh Co.,Ltd.
|Business as an agent for the import of marine machinery and tools etc. was drawn to a close and the Machinery Department scrapped
|A resident office of the Quality Assurance Department was established in Qingdao City, China and quality control performed for Chinese production
|Osaka Division relocated to Nishinakajima, Yodogawa-ku, Osaka City
|Acquisition (100% )of the subsidiary Sun Foods Yokokura Co.,Ltd.
|Beijing office moved to Ocean International Center Building, Beijing
|“Beijing Nichiyo Co., Ltd. (100% owned by Nichiyo Co., Ltd.)” was established in China for distribution and import/export food business
|Head Office moved to 13-19, Tomihisa-cho, Shinjuku-ku, Tokyo
|Nichiyo Fresh Co., Ltd. was transferred to Warabeya Nichiyo Holdings Co. Ltd. through a dividend payment in kind as a direct subsidiary.
|Established a Vietnam Representative Office in Ho Chi Minh City, Vietnam
|Integrated the West Japan District Sales Office with head office, and closed the Osaka Sales Office
|Head Office moved to 13-15, Tomihisa-cho, Shinjuku-ku, Tokyo
|Established Tachikawa R&D Office in Tachikawa City, Tokyo
|Acquisition of a 70% stake in Kitakyu Shokuhin Co., Ltd., which is now a subsidiary
Warabeya Nichiyo Group supports the healthy and rich diets of customers through the provision of safe, secure and worthwhile products and services.
Warabeya Nichiyo Holdings Co., Ltd.
Warabeya Nichiyo Foods Co., Ltd.
Warabeya Delica Co., Ltd.
Warabeya Nichiyo International Co., Ltd.
WARABEYA North America,INC.
Beijing Want-Yang Foods LTD.
Nichiyo Co., Ltd.
Nichiyo Fresh Co., Ltd.
Sun Foods Yokokura Co., Ltd.
Beijing Riyang Xinrong Co., Ltd.
Prosystas Co., Ltd.
Warabeya Heartful Co., Ltd.